Here are some ads from around the world. You can see the take on different types of humor and local customs.
Test your talent: Can you identify who the target audience is and the positioning statement for each?
Mini Cooper placed train station in Zurch, Switzerland. It gives the perception that the Mini Cooper is roomy.
Yoga school advertisement. Hong Kong, China
Life size images stuck on glass doors at shops, airports for ICU glass cleaner. South Africa
Men's deodorant, Axe in Dubai. How ironic!
A giant mirror to allow people to see how they look in Indivi clothes. Tokyo, Japan
Heineken billboard in Amsterdam, Netherlands.
Folgers coffee was placed on top of manhole covers in New York City, USA.
Bus straps have been fashioned from images of IWC’s Big Pilot’s Watch. Berlin, Germany
related links:
Without Heinz Creative Ads
Funny CNN Ads
Creative Photography
Source of these photos: www.hemmy.net
Tuesday, July 24, 2007
Advertising around the world
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